Abstract: 【Objective】 This report aims to analyze the current situation and market pattern of kidney bean cultivation in Urumqi city, and combine with the characteristic planting areas of kidney beans in China to analyze the key issues that restrict the industrial development of Urumqi city. 【Methods】 Systematic analysis of problems and exploration of solutions were carried out by means of market visits, farmer survey and Internet survey. 【Results】 The basic situation shows that the planting scale in Urumqi is relatively small, but the facilities and benefits are significant, and the main planting varieties are single; Market analysis points out that there are few circulating categories, and prices fluctuate seasonally.Consumer upgrading has led to a demand for organic and clean vegetable small packaging; The core problem lies in the scarcity of specialized heat-resistant varieties, technological shortcomings, and weak industrial chains.To this end, solutions are proposed: introducing stress resistant germplasm and establishing local gene banks to enrich varieties; Integrating sun shading, cooling, and biological control to enhance stress resistance; Developing the "cooperative direct supply" model and creating geographical indication brands to promote industrial integration. 【Conclusion】 By implementing variety innovation, technological upgrading, and industrial chain integration strategies through the system, the dilemma of "high quality but low price" in the bean industry can be effectively solved, significantly enhancing its economic value.